When it comes to rv, you need to do everything right. Your website, social media posts, the way you respond to reviews, and even how your staff answers the phone are all part of your brand. It’s important to partner with a company that understands your business well enough to write copy that will leave a positive impression on potential customers.
A great way to differentiate yourself from other rv resort marketing is by providing a virtual tour of your campground and RVs. This allows out-of-town visitors to get a feel for what it would be like to stay there and can increase sales.
Create an enticing loyalty program to promote at your park and through social media. You can also collaborate with local businesses to offer special discounts and packages to your guests. Whether you offer these through email or on your website, they will help increase customer retention and generate more revenue from existing customers.
Driving Success: Effective Marketing Strategies for RV Resorts
Implement a text messaging marketing strategy to keep in touch with your current and former guests. Use it to send reminders of upcoming promotions, alerts about inclement weather, and more. Some all-in-one RV reservation software providers include this as a service, making it easy to communicate with your guests.
Make your RVs visible by listing them on popular online marketplaces such as RVTrader, RVT, and RVUSA. This will help you reach a niche audience of people who are actively searching for the RV they want to purchase.